Saturday, June 27, 2009

Metcash -Annual Report

Conceptual design which was chosen and developed to make finish product. Metcash promises fresh quality products. So keeping to that promise, I decided to design the annual report based on fresh produce. The cover is a glossy pic of a lettuce and the annual report was packaged in a cellophane bag to keep it fresh also using a name sticker on the cover page. Throughout the report high gloss images were used.